Claritas SMS provides reports to help you understand your target audience, their behaviors and their lifestyles. Types of reports:
To access Claritas SMS, first click the SRDS Media Solutions link above. Once logged into SRDS, look in the toolbar to the left for the link Claritas Segmentation and Market Solutions link (as shown below). On the following page use the green box titled Login to Claritas SMS to enter. There are also information sheets and video tutorials provided on this page.
Search in the databases linked below for your brand, parent company, product (i.e. mustard), and/or product category (i.e. condiments.)