Analyzes household spending on numerous products and services by age, income, household type, race, region of residence, and education level. Identifies both best and biggest customers for a given product or service.
Examines how much American households spend on hundreds of products and services by demographics including age, income, household type, region of residence, race and education level.
Reference books with demographic statistics on who's buying:
-Groceries
-At Restaurants and Carry-out
-Alcoholic and Nonalcoholic Beverages
-Travel and more
Covers population and race/ethnicity, household related data, Effective Buying Income, retail sales and number of establishments, consumer buying power data, establishment and employment data, and occupation data.